AdSense Referrals

AdSense Referrals

AdSense Referrals




I’m writing this on the run as I’m in the middle of
a session - however it
looks like an interesting development based on publishers being in
control of
what ads will be shown on their blogs through choosing keywords and
making them
look like other AdSense ads on your site. You can choose the same ad
unit sizes
and designs.



The payment is CPA (ie you don’t get paid until your readers
do something -
specified by the advertiser). Below is a pic of how they’re
promoting it (click
to enlarge).







Here’s how AdSense are talking about this:



“In just a few minutes you can hand-pick and display ads that
will appeal
directly to your users’ tastes and interests. After choosing
relevant ads or
keywords, you will be able to customize referrals units that complement
the
look and feel of your site. Then you can start directing visitors to
the
products or services you’ve selected.



With referrals, you’ll be paid when your visitors click
through to an
advertiser’s site and complete an action defined by your
advertisers, such as a
sale or sign up. Because these actions are often more involved than a
simple
click or impression, advertisers pay more for these referrals, which
can
translate into higher earnings for your site. Further, you’ll
see the expected
earnings and advertiser performance ahead of time, so you can make the
best
decisions about what to refer. You can also choose to target the
keywords that
will ensure you get the highest-paying referrals for your ad
space.”



I’ve applied to be on the beta program and it’ll be
something to watch. It’s an
interesting move and one that is definately moving towards the
Commission
Junction model.



How do you set up ads (if accepted into the program)?

Step 1: Select the keywords, products or services you want to refer

Choose from our extensive list of advertisers in a variety of different
categories.



Step 2: Customize your ad unit

Select the size and color scheme that best matches the look and feel of
your
site.



Step 3: Copy and paste the code to your pages

Paste the code into your webpages using your HTML editor and publish
them to
the web.



So you can use this via choosing specific products or on a keyword
basis.